By Powescourt on 16/01/2020
The UK’s largest distributor of building materials chooses Powerscourt for a wide-ranging briefTravis Perkins plc, the UK’s largest distributor of building materials to the building, construction and home improvement markets, and constituent of the FTSE 250 index (market capitalisation c. £4 billion), has appointed Powerscourt following a competitive pitch process.
Powerscourt has a wide-ranging brief from advising the business on its financial communications through to developing creative campaigns that help drive greater brand awareness as the Company looks to simplify its business and increase focus on its core trade customer base. As part of these efforts, Travis Perkins has publicly confirmed its intention to demerge home improvement retailer Wickes which is expected to occur during 2020.
The Powerscourt team is led by Justin Griffiths and James White, supported by Donjeta Miftari and Ben Harries.
Marit Meyer-Bell, Head of Corporate Communications at Travis Perkins, commented: “As we move forward, we see it as incredibly important to have a trusted adviser by our side with the capabilities to both help ensure best practice City communications, but also to take a front-footed, thoughtful approach to building our corporate profile to better reflect our industry leadership. Powerscourt stood out because of their sector credentials, creative thinking and chemistry with our in-house team.”